This is Industry Insider: a weekly 5-minute brief with key news, interviews, advice, smart picks & follows, built for artists and industry folks alike.

☝️ ONE BIG THING

IT’S STILL A MIRACLE. AND IT’S WORKING.

Last week we launched the V13 Christmas Miracle, our decision to offer free PR services to artists through the end of the year. Not for clout or leads or funnels or any of that shit. But because we’re fed up with the way artists are treated and we believe in doing something real. Something generous. Something rooted in Love & Logic.

We expected a trickle. What we got was a flood.

And here’s the thing, we’re not just overwhelmed by the numbers. We’re stunned by the quality. The music, the stories, the heart; every single submission is proof of what we’ve known all along: there’s an ocean of talent just beneath the surface of this industry’s shallow, rotted skin. Artists building with no backing. Creatives creating in spite of the noise, the scams, the bots, the smoke and mirrors.

This campaign’s quickly become a spotlight. Not just on what’s broken, but on what’s still wildly alive.

So no, this still isn’t marketing. It’s a stand. It’s a promise. It’s us, and our people, trying to build the V1LLAG3 we talk about all the time. The one that doesn’t treat artists as data points or content machines. The one that listens. Amplifies. Defends. Tills the ground so the next wave of truth-tellers has somewhere to grow.

We’re calling it a Christmas Miracle. But the miracle? It’s you. You’re the seed.

More info can be found here →

And now, on to the rest of the newsletter.

🗞 INDUSTRY NEWS

💯 INDUSTRY SPOTLIGHT

💬 INDUSTRY INTERVIEW

🎧 INDUSTRY PODCASTS

Kentucky: “When you talk to yourself, see the truth and say it with love.”

On this episode of the heartdea13r podcast, Canadian singer-songwriter Kentucky shares his profound journey through music, personal struggles, and recovery from addiction.

Dave Fowler on Building a Career That Lasts in the Music Industry

Veteran bassist and producer Dave Fowler (Dolly Parton, Dr. John) joins Lance to talk craft, humility, and building a lasting career in the music business.

Got new music to share?

Discover exactly what’s missing in your promo strategy and which lever will move the needle the most…

🎵 ADD YOUR MUSIC TO OUR PLAYLIST

New single? We’re happy to consider adding your track to one of our obsessively curated Spotify playlists → Just reply to this email with the link…

Brought to you from the folks at:

V13 Media Group

MEDIA // PRESS // PROMO // STORE // MUSIC